Tho Wanderlust CIO wants to focus loss on marketing strategy and planning, to instead prioritize marketing implement goals in mind to enhance number of leads generated:
• Run effective and highly visible campaigns (for example. on social media)
• Increase cross selling opportunities through online recommendation
AS the Chief Enterprise Architect Of Wanderlust. assisted by the SAP Enterprise Architects, you have been trying to re
goals with the Business Process Modules, Segments and Activities in the Lead to Cash B2C Business Process Varia Business Architecture content repository (see graphic below).
What are relevant combinations Of business activities and goals based on the graphic below?
Note: There are 2 correct answers to this question.
See the Image