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Salesforce Media Cloud Accredited Professional (AP-217) Exam

Last Update 22 hours ago Total Questions : 60

The Salesforce Media Cloud Accredited Professional (AP-217) Exam content is now fully updated, with all current exam questions added 22 hours ago. Deciding to include Salesforce-Media-Cloud practice exam questions in your study plan goes far beyond basic test preparation.

You'll find that our Salesforce-Media-Cloud exam questions frequently feature detailed scenarios and practical problem-solving exercises that directly mirror industry challenges. Engaging with these Salesforce-Media-Cloud sample sets allows you to effectively manage your time and pace yourself, giving you the ability to finish any Salesforce Media Cloud Accredited Professional (AP-217) Exam practice test comfortably within the allotted time.

Question # 11

A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.

What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?

A.

Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.

B.

Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.

C.

Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.

D.

Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.

Question # 12

A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the Salesforce account page for advertisers and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business.

What should a Consultant configure or implement to solve for this use case?

A.

Integrate digital delivery sources to Big Query or Snowflake, connect Tableau to the data warehouse, and then set up an embedded Tableau dashboard on the account page.

B.

Configure the Ad Delivery Connector for CRM Analytics and set up an embedded CRM dashboard.

C.

Clone one of the flex cards included in ASM and customize the parameters to display a Marketing Cloud Intelligence dashboard.

D.

Use integration procedures to build a custom connection to the ad server to bring delivery data into the Ad Delivery object and set up a report chart on the account page.

Question # 13

A customer, who is already using the Media Cloud Advertising Sales Management (ASM) application, needs the ability to create and edit templates, while also being able to generate documents.

Which two managed permission sets are required for this?

Choose 2 answers

A.

DocGenInd CME Runtime User

B.

MediaCloudPlus Runtime

C.

DocGenInd CME Designer User

D.

DocGenInd CME Digital Experience User

Question # 14

A publisher is working with Agents, which is Home's agency, to advertise Home's products.

How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

A.

Create a Home Account and create an Agents Account with a Brand Record Type.

B.

Create Home and Agents as Accounts without specific Record Types.

C.

Create a Home Account and create an Agents Account with an Agency Record Type.

D.

Create a Home Account and Agents as a Contact on the Home Account.

Question # 15

Which three permission sets should a Consultant add for a newly hired Media Planner user?

Choose 3 answers

A.

OmniStudioUser

B.

MediaCloudPlus Runtime

C.

Rule Engine Runtime

D.

MediaCloud Runtime

E.

Media Cloud Base User

Question # 16

A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business. During the creation of a media plan, a Consultant wants to see analytical insights using the View Insights button on the Add and Configure Placements screen.

Which system should the Consultant use to achieve this?

A.

Custom Ad Server

B.

Google Ad Manager

C.

Tableau

D.

Marketing Cloud Intelligence

Question # 17

A publishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?

A.

custom metadata

B.

named credential

C.

connected app

D.

aut.Provider

Question # 18

A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing.

Which two guidelines should a Consultant follow when designing an orchestration plan to external systems?

Choose 2 answers

A.

Fully describe all Commercial product entities using product attributes.

B.

Use a single swim lane or orchestration plan for all callouts to all external systems.

C.

Create a master end-to-end plan to sequence the major milestones of all orders.

D.

Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.

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