Process technology refers to information management systems, automation, and productivity tools .

Capacity (A) is related to resource planning .

Supply network design (B) deals with supplier relationships and logistics .

Development and organisational design (D) is about people, structures, and hierarchies .

(LO 2.1, See p.71)

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Operational staff would make the plan and pass this up to senior managers for approval. This is the opposite of a top-down approach, where senior managers make the plan and tell the operational staff what to do. (See p.187)

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A basic supply chain consists of three key roles :

Supplier → Provides materials or products to the organisation

Organisation → The business that processes/manages the product

Buyer → The final customer who purchases the product

Distributor and Manufacturer exist in more complex supply networks , but they are not part of the simplest supply chain model. (See LO 1.1, p.3)

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✅ Correct statements about DCM:

(C) Cash flow and profitability are key drivers .

(D) It is a strengths-based approach, focusing on leveraging competitive advantages .

(E) There is a long-term focus rather than just short-term efficiency.

(F) Uses forecasts and planning to understand customer demand.

???? Incorrect statements:

(A) False – A company CAN be both efficient and effective .

(B) False – Supply Chain Management (SCM) focuses on cost minimisation , while Demand Chain Management (DCM) focuses on customer value .

(See LO 2.3, p.125)

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✅ Problem Child (also called Question Mark ) refers to a product with low market share in a high-growth market .

???? BCG Matrix Categories:

Dog ???? → Low market share, low market growth

Cash Cow ???? → High market share, low market growth

Star ⭐ → High market share, high market growth

Problem Child (Question Mark) ❓ → Low market share, high market growth

???? Exam Tip: The BCG Matrix is frequently tested. Be aware that "Problem Child" is sometimes called "Question Mark" in other versions of the matrix!

(See LO 2.3, p.130)